Our digital jobs
The digital transformation of our group has led to the creation of new professions. We are adapting to the constant evolution of new technologies in all our areas of activity and in all our international subsidiaries. Through the inspiring portraits of our digital employees, discover some of the many jobs you can do at Cofidis Group in the digital world.
Three questions to...
Innolab Department
What’s your day-to-day job?
I am a project manager user experience and innovation. My mission is to support the teams by proposing methodologies that allow them to better understand users’ expectations. I also suggest them new ways of working to design experiences for customers and employees, based on my knowledge of the finance and insurance sector.
To ensure the success of any digital strategy, we test how best to build our interfaces and position our products and services. Our aim is to generate good experiences and to support the development of our Customer Experience strategy by improving our customer journeys.
In addition, I collaborate in the creation and implementation of Innolab’s internal and external communication plan and I carry out tests with our users and employees.
How is it innovative?
We use innovative technologies and master the latest market trends in research and development. We work with incubators and start-ups to support them in customer knowledge and development. We are becoming one of the leading companies in innovation.
Why is it fascinating?
I love the contact with people, studying user behavior online and supporting teams throughout the innovation process. This is how I contribute to the success and profitability of our products and services. All this allows me to continue learning every day, which is an exciting challenge for me.
I accompany teams throughout the innovation process with agile methods and this allows me to learn every day.
Three questions to...
IT support, Organisation and Acceptance Department
What’s your day-to-day job?
We focus on user orientation, which puts the customer at the centre of any development process, the stability of our systems and IT security. Our main goal is to improve our internal processes and systems in order to build a competitive and attractive offer, fully automatic and digitized demand processing, maximally smooth and effortless.
How is it innovative?
Using the new technologies available and an agile approach, we want to foster rapid and flexible customer-centric innovation, experimenting and testing the customer journey before and after it goes live.
Why is it fascinating?
The pace of digitization and the potential of new technologies are truly incredible. Just being a part of this is exciting!
The speed of digitalisation and the potential of new technologies are truly incredible. Just being part of it is exciting!
Three questions to...
Score & Analysis Department
What’s your day-to-day job?
As a Credit Risk Analyst I am responsible for the control and preventive protection of credit risk. I am part of a team of analysts and together we are constantly looking for innovative solutions to reduce risk and develop the company’s business. We make the best use of internal and external data to model, through statistical techniques, the characteristics of our customers.
How is this innovative?
A huge amount of data is generated daily, always available and accessible. Thanks to statistical analysis, it is possible to discover new trends in advance and find patterns of behavior, actions, phenomena and recurring situations. Through my role I can extract answers to business demands from the data quickly and accurately, helping the company not to lose information that is crucial to its growth.
Why is it fascinating?
I am curious, pragmatic and resourceful. Having tools that allow me to “sort through the data” to draw conclusions that help us make the right decisions is something I’m passionate about every day. I like sharing new methodologies, exchanging knowledge within the team to be always up to date and confronting myself with the Group’s statistics team, experts in the sector, etc.
Where I feel my impact in the company is in the use of digital tools that allow me to put order in the data, to draw conclusions that help us make the right decisions.
Three questions to...
Digital Channel Service
What’s your day-to-day job?
I am a Conversion Manager, one of the many new jobs on the web.
My mission is to boost the performance of the wesite and the application in order to transform the visitor into a customer. To do this, I study the psychology of Internet users and their online behavior. I conduct quantitative and qualitative tests on the best ways to improve the site. I define an action plan to achieve this.
How is this innovative?
It’s a job that comes from the gradual realisation that acquiring new visitors to your site is no longer enough. To increase a site’s revenue, it is essential to maximise the number of visitors who become customers. To do this, I study their behavior to offer them the best possible user experience and convince them. It’s a job that didn’t exist yet in 2015 and that, in itself, is innovative!
Why is it fascinating?
It’s exciting because it’s not a solitary job and it allows a lot of experimentation!
I can collaborate with the technical and marketing teams as well as the customer experience and customer intelligence teams. Being versatile, curious, empathetic and of course having a great interest in digital and behavioral sciences are major assets. You also need to have a thirst for improvement, be free of prejudices and be constantly self-training. In short, I never have a typical day, which I love!
I study customer behavior, on the web, to offer them the best possible user experience and convince them. It's a job that didn't exist yet in 2015 and that in itself is innovative!
Three questions to...
Customer Service Department
What is your day-to-day job?
My missions are diverse. I respond to customer requests on all available digital channels: email, chat, Facebook and WhatsApp. I deal with all forms of after-sales service in the context of loan applications. I listen to the customer to identify their needs and offer them the right services to guide them through their personalized customer journey.
Recently, I had the chance to participate in the beta test of video communications with our customers. This new channel represents a new turning point for the company’s multimedia sector.
Indeed, this technology allows us to carry out a loan simulation directly with the customer and thus avoid transferring him to a new contact. The time saved is unequivocal for the customer and for us. This new means of contact strengthens our proximity to customers and gives Cofidis an increasingly innovative image. I have enjoyed contributing to this experience and find it equally satisfying to offer the best possible experience to our customers every day.
How is it innovative?
The multimedia service is innovative because it is constantly developing. It clearly follows the times. The counselling profession began by handling requests by mail. Today, with the advent of communication technologies, our jobs have evolved to continue to offer our customers a remote relationship, without distance, thanks to the use of numerous digital channels: emails, Facebook, WhatsApp, chat and now video, which is currently being tested. Multimedia innovation at the service of our customers is part of our DNA.
How is it exciting?
My days follow each other but they are not the same, as the demands are so diverse and varied. I am very connected to today’s tools and know how to adapt to the evolution of our communication methods with our clients. I learn every day from our excellent relationships and enjoy making our customers happy!
The multimedia department is like a big family, we are all there to help each other in a great atmosphere. I can truly say that I love coming to work.
My days are successive but are not the same. I am very connected to today's tools and know how to adapt to the evolution of our communication methods with our clients. I learn every day and can really say that I enjoy coming to work
Three questions to...
Innovation and Value Creation Department
What’s your day-to-day job?
I have been part of the Cofidis Portugal team since 2018 and I have had the opportunity to experience several assignments in the company. They are all related to transformation projects, both from a business and cultural point of view. At present, I am a Digital Product Manager in the Innovation and Value Creation Department, where I am responsible for defining the strategy and developing a new digital product – the CofidisPay mobile application for customers.
How is this innovative?
I am part of a team of product managers, which was created to face a clear market challenge. At Cofidis Portugal, we are changing our mindset in a transversal way to adapt to new realities. I am very proud to be part of the first team of product managers, created in the company, that designed and developed a 100% digital and innovative solution to meet the needs of our customers and partners. What is really innovative is to have contributed to the development of the first Cofidis Portugal mobile application!
Why is it fascinating?
What excites me about my job is being able to contribute to improving the lives of customers and partners by creating incredible and differentiating experiences. It’s also being able to be part of a multidisciplinary team, developing user-centered products. We use an agile and co-creative process. We all share the same logic and clear objectives. No doubt, this is what motivates me every day!
What drives my day-to-day work is being able to contribute to improving the lives of customers and partners, by creating incredible and differentiating digital experiences
Three questions to...
Marketing Service
What is your day-to-day job?
I supervise and manage the acquisition department in order to meet a dual objective: to increase our awareness and to transform our visitors into committed customers.
This involves defining and implementing the media strategy (budget, targeting…) in order to emerge on the highly competitive online banking market and generate qualified traffic to our Monabanq site. The implementation of acquisition operations is also one of our key objectives.
The analysis of our prospect path is also essential to identify areas for improvement and to make the experience of our future customers more fluid and efficient.
And as we do everything in-house, I support my team in building strategic partnerships and buying our digital media through real-time bidding (RTB) to ensure flexibility and responsiveness.
How is this innovative?
We listen to our customers and prospects with regular surveys and user tests. This is what allows us to constantly improve our offer and our courses. We place the customer at the heart of our thinking, which leads us to innovate and surpass ourselves.
We manage all our digital media purchases with the aim of optimising each of our actions. With the support of media agencies that are constantly renewing their formats and buying methods, this is a very challenging and rewarding part of our work.
Why is it exciting?
At Monabanq, the days are never the same. We are lucky to be in control of our actions with a test and learn mode that makes our job exciting. Continuous learning is so stimulating!
And as we do everything internally, I support my team in building strategic partnerships and buying our digital media in real-time bidding (RTB) to give us great flexibility and responsiveness
